Editorial Team

The Editorial Team at Apps Scale Lab is a group of writers and editors who cover technology, products, and how teams ship. They research each story and publish under a shared desk byline — experts in their fields, working as one team.

Articles by Editorial Team

Data Science

App Marketing: 72% Rely on Flawed 2024 Data

A staggering 72% of app marketers still rely on last-touch attribution models, despite overwhelming evidence pointing to their inadequacy in accurately crediting user acquisition channels.…

Editorial Team · · 7 min read
Emerging Tech

Neuromorphic AI: What to Expect by 2028

The buzz around neuromorphic computing as the next frontier for AI hardware is undeniable, but it’s also a breeding ground for misunderstanding. Many enthusiastic predictions…

Editorial Team · · 9 min read